Jim Joseph

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  Experience Effect : Engage Your Customers With A Consistent And Memorable B

  $22.99

  The decision to pay for a product or service often transcends the commodity itself to the total buying process: message, ads, sales approach, website, interaction, and more. Jim Joseph’s The Experience Effect shows how to coalesce these elements into a seamless consumer experience that resonates deeply, builds brand loyalty, and keeps customers coming back.

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